Google mobile moments – are you ready?
Consumer behaviour and expectations have forever changed. With powerful phones in our pockets, we do more than just check the time, text a spouse, or catch up with friends. We turn to our phones with intent and expect businesses to deliver immediate answers.
Google has recently surveyed smartphone users across Australia and found that they access the internet more often now but in shorter bursts. Check out these these ‘I-want-to-know’, ‘I-want-to-go’, ‘I-want-to-do’, and ‘I-want-to-buy’ micro-moments that decisions are made and preferences are shaped.
How ready is your business to take advantage of these mobile moments?
At RIM we know how you can take advantage of these trends through an optimised mobile website that cuts you through the crowd. Just ask heritagemotorinn.com.au and waterloosystems.com.au how their rankings have improved and are taking advantage of these moments since developing a new SEO mobile website with RIM. Your website might look good – but does your agency understand SEO?
Regional Integrated Marketing is a Central West NSW based marketing consultancy & digital agency specialising in marketing strategy & communications planning in traditional, digital, web design, online, internet, SEO, ecommerce and social media marketing. Article author Samantha Hain is a Degree qualified, Certified Practicing Marketer and Google Adwords Certified Professional.
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