EMAIL MARKETING

We know, Mailchimp is an fantastic, easy to use e-newsletter manager.  But we’ve also seen many businesses try to do their own email marketing through this and other programs – mostly with minimal results.

If you’ve tried email marketing, you may have struggled with design, formatting your e-newsletter to suit all devices, deliver-ability and especially coming up with a unique idea or writing an effective promotional message.

With the sky rocketing use of social media some once said email marketing was dead. We disagree. If you dabble in social media you probably know HOW HARD it NOW is to reach your followers without paying. Who knows what other changes will be made in the future to make it even MORE difficult.

So we advocate email marketing e-newsletters as an effective way to reignite and engage people interested in your business.

We manage email campaign through these key steps.

Campaign

Creating an engaging, motivating campaign for your target market to meet your goals. We devise particular messaging to entice action. This is where our creativity comes in.

Responsive Design

We work on a responsive design email (that works on ALL devices – desktop, tablet and mobile) and the appropriate landing page on your website to facilitate action required (sign up / buy / download / join)

A/B testing

We test a proportion of your database to see which of two different messages is the most persuasive. We then roll the most persuasive out to the rest of the database, bringing much greater results.

Results

And with all things digital the results are completely measureable and with continuous improvement as our mantra we can constantly test and refine to really get your database motoring.

Regional Integrated Marketing is a marketing & communications consultancy specialising in maximising business & organisational opportunities through marketing strategy and digital/social media communications.

Orange l Bathurst l Dubbo l Mudgee l Cowra l Lithgow l Central West NSW

Our Latest Work

We help companies and organisations grow faster and reach their goals with more effective, more measurable marketing.

If that's you and you'd like to talk, then please get in touch.


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EMAIL MARKETING IN ACTION

how we can bring your ideas to life!

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